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TSR Announces
Launch of TRACK on IT Solution
Web-based sales force automation the first designed
exclusively for high tech clients
Voorhees, New Jersey
– Leading sales consulting firm,
Technology Sales Resource, today announced the launch of the first
sales force automation solution designed exclusively for the high tech
industry. TRACK on IT is a web-based sales and lead tracking solution
designed to help technology sales organizations reduce administrative
tasks and streamline sales functions.
“We developed TRACK on IT as
a result of requests from our clients,” said TSR managing partner
Keith Mintzer. “Having worked with firms ranging in sales from $5 to
$500 million annually, the statistics speak for themselves. 80% of
trade show leads and 40% of qualified telesales leads are never
followed up by the sales force…equating to lost sales and lost revenue
for the majority of IT firms.”
Mintzer adds that with
salespeople spending 39% of their time performing administrative
functions, TSR sought to create a solution that reduced the
administrative workload and ensured leads would be followed up on a
timely basis.
TRACK on IT is an online
sales solution that combines sales force automation, lead tracking,
sales and marketing management.
Designed with
simplicity and efficiency in mind, TRACK on IT delivers the
functionality IT salespeople need without the burden of complex
screens or underutilized functions found in many other applications.
“The result is an efficient automation solution that helps salespeople
focus more of their time on sales, and less on administrative
functions,” added co-managing partner Rick Meares.
The solution includes
functionality most often used and requested among IT sales
organizations, including:
- Contact lead sheets using check boxes and
drop down menus to simplify data entry
- Integrated calendar for scheduling events
and to-do lists
- Built-in reminder for call backs with lead
safety net to ensure all leads are followed up in a timely manner
- Built-in marketing and sales library
providing access to collateral and proposals
- Consistent business rules that create a
common language for reporting the status of a lead in the sales
process
- Access to forecasting and ROI reports,
allowing managers to measure performance
Unlike most sales automation packages, TRACK on
IT is designed specifically for the needs of IT salespeople and the
unique information they require. Technology-focused fields are
incorporated into forms, helping ISVs and VARs streamline data entry.
Companies which sell software applications, network infrastructure,
security, storage, and integration services to the SMB and
enterprise-level accounts will most benefit from the system's
intuitive solution.
Offered to companies as an
ASP solution, TRACK on IT provides authorized 24x7 access to essential
sales data on demand. Its per-user fee makes the solution affordable
to organizations from 5 to 5,000 salespeople. To learn more about
TRACK on IT, visit
www.trackonit.com or call
856.424.4782.
About Technology Sales Resource
TRACK on IT is the latest
initiative of Technology Sales Resource, a company dedicated to
building effective sales solutions for firms of all sizes. Since 1996,
TSR has provided manufacturers and developers of enterprise wide IT
products with sales training, sales process development and resource
planning for both direct sales organizations and authorized channel
partners. TSR also works with vendors in the area of strategy
development and execution of channel sales models. Our mission is to
help high tech companies leverage channel growth and create
incremental sales opportunities through the execution of superior
training, life cycle sales process integration and management. TSR was
co-founded by sales and marketing executives, whose background has
been in sales of high tech solutions, well versed in channel
development. To learn more, visit
www.tsrweb.com.
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