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For more information or to schedule interviews with TSR executives, contact:
Elliott Levine
Senior Partner
877.639.7252   ext. 82
info@tsrweb.com

 

TSR Announces Launch of TRACK on IT Solution

Web-based sales force automation the first designed exclusively for high tech clients

 

Voorhees, New Jersey – Leading sales consulting firm, Technology Sales Resource, today announced the launch of the first sales force automation solution designed exclusively for the high tech industry. TRACK on IT is a web-based sales and lead tracking solution designed to help technology sales organizations reduce administrative tasks and streamline sales functions.

“We developed TRACK on IT as a result of requests from our clients,” said TSR managing partner Keith Mintzer. “Having worked with firms ranging in sales from $5 to $500 million annually, the statistics speak for themselves. 80% of trade show leads and 40% of qualified telesales leads are never followed up by the sales force…equating to lost sales and lost revenue for the majority of IT firms.”

Mintzer adds that with salespeople spending 39% of their time performing administrative functions, TSR sought to create a solution that reduced the administrative workload and ensured leads would be followed up on a timely basis.

TRACK on IT is an online sales solution that combines sales force automation, lead tracking, sales and marketing management. Designed with simplicity and efficiency in mind, TRACK on IT delivers the functionality IT salespeople need without the burden of complex screens or underutilized functions found in many other applications. “The result is an efficient automation solution that helps salespeople focus more of their time on sales, and less on administrative functions,” added co-managing partner Rick Meares.

The solution includes functionality most often used and requested among IT sales organizations, including:

  • Contact lead sheets using check boxes and drop down menus to simplify data entry
  • Integrated calendar for scheduling events and to-do lists
  • Built-in reminder for call backs with lead safety net to ensure all leads are followed up in a timely manner
  • Built-in marketing and sales library providing access to collateral and proposals
  • Consistent business rules that create a common language for reporting the status of a lead in the sales process
  • Access to forecasting and ROI reports, allowing managers to measure performance

Unlike most sales automation packages, TRACK on IT is designed specifically for the needs of IT salespeople and the unique information they require. Technology-focused fields are incorporated into forms, helping ISVs and VARs streamline data entry. Companies which sell software applications, network infrastructure, security, storage, and integration services to the SMB and enterprise-level accounts will most benefit from the system's  intuitive solution.

Offered to companies as an ASP solution, TRACK on IT provides authorized 24x7 access to essential sales data on demand. Its per-user fee makes the solution affordable to organizations from 5 to 5,000 salespeople. To learn more about TRACK on IT, visit www.trackonit.com or call 856.424.4782.

 

About Technology Sales Resource

TRACK on IT is the latest initiative of Technology Sales Resource, a company dedicated to building effective sales solutions for firms of all sizes. Since 1996, TSR has provided manufacturers and developers of enterprise wide IT products with sales training, sales process development and resource planning for both direct sales organizations and authorized channel partners. TSR also works with vendors in the area of strategy development and execution of channel sales models. Our mission is to help high tech companies leverage channel growth and create incremental sales opportunities through the execution of superior training, life cycle sales process integration and management. TSR was co-founded by sales and marketing executives, whose background has been in sales of high tech solutions, well versed in channel development. To learn more, visit www.tsrweb.com.  

 

         

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